Zo & Willow sample sale
Friday July 18tH
Friday July 25th
Friday AUGUST 1ST
This July & August, we’re hosting 3 Sample Sale Days in the boutique as we say goodbye to some of our beloved dresses from last year’s collection, making space for the beautiful new arrivals landing in August and September. Wonderful opportunity for brides short on time or with a lower budget.
Our Sample Sale is a focused and faster shopping experience than our standard appointment, best suited for brides who’ve already tried on dresses and have a clear idea of what they’re looking for. (We usually have time to try on 3 dresses)
Sample gowns have been tried on in-store and may show minor signs of wear, which can typically be addressed with cleaning or tailoring. All dresses are sold as-is, with final sale only.
Dresses are 30-50% off retail price. (Most of our sale dress are now priced around 2000 EUR - 2900 EUR, except for some couture dresses which start at around 3500 EUR).
Dress sizes: EU 38-40 (dresses can be tailored up to 2 sizes smaller if you are a smaller dress size).
Please note that all dresses in the sale are sold on a first-come, first-served basis. We’re unable to reserve any sale gowns, so if you find a dress you love, be prepared to say “yes” on the day and take it home on the day!
Appointments are required.
If you have any questions about a specific gown or the process, feel free to reach out. We’re happy to help.
sample sale highlights

BB Dress

Gianni by Prea James

Iris by NEWHITE
Florence by Made With Love

Paros by Alexandra Grecco

Aspen by KYHA

Eastwood by Laure de Sagazan

Pema by Alexandra Grecco

Cara by Prea James

Juliette by A La Robe

Juliette by A La Robe

Louie fitted by Made With Love

Lorca by Laure de Sagazan

Rebecca by Prea James

Orion & Celeste by Caroline Takvorian

Stephanie by A La Robe

Alma by Caroline Takvorian

Angel skirt by Cortana

Prisma by Alexandra Grecco

Moss by Caroline Takvorian

Louie Flowy by Made With Love

Bryn by Alexandra Grecco

Morel top & Verde by Laure de Sagazan

Stephanie by A La Robe

Twice top & skirt by Caroline Takvorian

Lilium by Alexandra Grecco

Cameron by Made With Love

Oia by Caroline Takvorian

Foster by Laure de Sagazan

Kimmy Cape by Halfpenny London

Beale skirt (skirt only) by Halfpenny London

Mayfair skirt (skirt only) by Halfpenny London

Arlo blouse by Lola Varma

Val top & Zoya skirt by Lola Varma

Luna by Katherine Tash

Lou by Caroline Takvorian

Lucy by Alexandra Grecco

Verlaine by Laure de Sagazan

Lorca by Laure de Sagazan

Naomi & Gabrielle by Cortana