What we love most about Halfpenny London is the ability to mix and match the beautiful pieces. With this smart feature, each bride is encouraged to be creative in creating a unique look, allowing her personality to shine. Slips, skirts, fitted dresses, and tops can be combined in many combinations.
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We couldn’t be happier to welcome the newest addition to our growing international lineup of bridal designers. Made for the bride with effortless style, Alexandra Grecco pieces are unique, fresh and feminine.
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My sister got married in a Laure De Sagazan wedding dress 2 years ago (the Malot dress to be specific) and when I attended her final dress fitting I knew this Parisien designer was very special & one that had to join the Zo & Willow soon. Their dress designs are minimal in style with an old-school vibe, combining modern (and sometimes daring!) silhouettes with more romantic, antique-inspired fabrics.
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Zo & Willow officially opened its door last month and to honor all the work that went into launching the store, I throw a big party! It was high time to celebrate new bridal styles in Berlin and meet all those cool wedding industry folks that I had been following for a long time on instagram.
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What started off as a Pinterest obsession in search of the perfect dress for my wedding, later became a real business idea as I realised there was a shortage of bridal boutiques that spoke to my style & personalty. So after a 100 Pinterest boards later, many visits to designers' ateliers & bridal markets, and what felt like an endless search for store, Zo & Willow became a reality. It's a very personal story with a lot of heart and passion
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